About Us

This British watch brand was founded by Daniel Pare. With a love of design, a passion to start his own business and a struggle to find high quality, striking and on-trend timepieces that he wanted to wear, this brand was born. 
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In the start of 2020, Daniel made the leap and set about creating his own unique, high quality designer timepieces.
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Designs are brought to life in the small historical town of Warwick, UK, where everything is tweaked to perfection. Think stunning, bold illustrations, beautiful references to astronomy, art and designs that reflect the latest trend.
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The Problem Today with Designer Watch Brands
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Always being up-to-date with the latest trend, a lover of the beauty of wider nature, astronomy and art, Daniel Pare would search through markets and online for beautiful designer timepieces, but whilst pleasing to the eye, the quality never seemed to match the price tag. Although there are thousands of designer watch brands out there today with beautiful products, packaging and detail, unfortunately there are still many who source timepieces as cheaply as possible and put huge mark-ups on their products. Don't get us wrong - these timepieces are still beautiful, however there is always an indication as to their quality and function.
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Built to Last - it's what we stand for
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They say it's mainly what's on the inside that counts, but we like to enjoy the outside just as much! Perfect craftsmanship and quite literally perfect timing with every purchase.
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The Perfect Gift
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Exquisite timepieces with designs to suit every taste. 
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Attention to Detail
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Why settle for ordinary? Add a bit more luxe to your outfit by combining striking and bold face designs, together with shimmering stainless steel casing and durable anti-wear leather straps.
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